Author: webmaster-tangent

Coachman

Written by webmaster-tangent on July 15, 2025. Posted in Client Stories. No Comments on Coachman

Style is an Opportunity Local men’s fashion guru The Coachman Menswear is a long standing retail icon of Hampton Street. Season launches were delivered via letterboxes, web, social media and email in synced rollouts, generating sales and awareness for new season ranges. Keeping the ball rolling simple FBook campaigns were tied in to increase promotional footprint and traction, effectively growing page Likes and establishing a viable S/Media presence. To top it off customer excitement was created with special in store VIP shopping events timed to concide with peak periods and pump up...

Award Pools

Written by webmaster-tangent on July 15, 2025. Posted in Client Stories. No Comments on Award Pools

Custom Built in Ground Pools Brand identity for Award Pools. Award Pools are a quality, exclusive custom pool designer and builder offering high end pool construction and innovation in design and product, using up-to-the-minute technology and construction techniques. In a market where some competitors can be somewhat less than ‘reputable’ it was critical that the new brand reinforced credibility and reflected Award Pool’s profile as an elite pool builder. Deliverables: Brand creation Collateral rollout Vehicle and site signage

Craftsmen Contractors

Written by webmaster-tangent on July 15, 2025. Posted in Client Stories. No Comments on Craftsmen Contractors

Hi-End Residential Builders Building Perfection. Craftsmen Contractors are established high end residential builders. Craftsmen Contractors are established high end residential builders. A rejuvenation of the dated existing brand and collateral was badly needed to reflect Craftsmen’s positioning as a builder of quality, exclusive, architect designed projects, with brand projection reflective of capability. The old existing website was outdated and also needed rebuilding. The new site build purpose was to function as a folio site showcasing completed projects. Read more ...

St Joan of Arc

Written by webmaster-tangent on July 15, 2025. Posted in Client Stories. No Comments on St Joan of Arc

Catholic Primary School The St Joan Of Arc brand was created to play homage to a symbolic icon but with a modern aesthetic twist to reflect the schools position as forward thinking. Read more St Joan of Arc is a co-educational parish primary school in the Melbourne bayside suburb of Brighton. By way of background Joan of Arc was first given armorial bearings by Charles VII in 1429 as recognition of her exploits in battle and service to France. The design contained two fleur-de-lis “in a field azure” (meaning on a French royal blue background) with a sword between them...

SML Building Group

Written by webmaster-tangent on July 15, 2025. Posted in Client Stories. No Comments on SML Building Group

Construction Project Management Brand rejuvenation and website build for SML. SML is a consultancy business which provides professional construction project management services to the insurance industry. They act for all parties to an insurance claim including the property owner, loss adjuster, insurer, underwriter, broker and other intermediaries, it’s a very specific and niche offer. Read more As a business providing niche services the brand needed to be well designed and convey the services succinctly and accurately. The logo update was dealt with quickly whilst ensuring...

Rap Products

Written by webmaster-tangent on July 15, 2025. Posted in Client Stories. No Comments on Rap Products

Retail Giftware Chain Brand identity for Retail Giftware Chain Rap Products. Rap Products offers a diverse blend of exotic and individual gift ideas, inspirationally wrapped. Established in Melbourne 1996, Rap has withstood the tough retail environment for over twenty years to become a well known icon of Melbourne’s Bourke street. Offering quirky items of timeless design, Rap’s product portfolio includes home decor ranging from tableware to one off pieces. The shop stocks many Melbourne brands known for their originality and home grown. Deliverables: Brand creation Stationery...