Concept and brand positioning Archives

Tag: Concept and brand positioning

Sandringham East Primary School

Written by webmaster-tangent on July 15, 2025. Posted in Client Stories. No Comments on Sandringham East Primary School

Community Cook Book Design, copywriting, production management of Sandringham East Primary School Cookbook. Learning to cook is an essential life skill. Tangent partnered with Sandringham East Primary School to create a cookbook of kid friendly recipes to prepare nutritious food. Deliverables: Concept and Design Copy Writing Print Production Management

De-Solv-It

Written by webmaster-tangent on July 1, 2025. Posted in Client Stories. No Comments on De-Solv-It

Household Cleaning Range Label design / packaging for De-Solv-it household cleaner range. Traditionally a trade / professional based cleaning range, De-Solv-it was entering the household cleaner market and needed new labeling & packaging to appeal to homeowners. A brand audit and sector comparison analysis was undertaken before creative concepts were developed, which identified the need for label design with a point of difference to competitor products in a very crowded and price sensitive sector. Read more The end result retained a connection to the well known existing trade...