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Tag: Site content management and maintenance

Mr Crack & Mr Water

Residential Trade Service Brands Mr Crack Fix and Mr Water Proofing are residential trade service brands. Tangent created both the brands and built the online presence for each. Read more Mr Crack Fix and Mr Water Proofing provide solutions to waterproofing and complex structural building crack issues. The brands are specifically targeted to the residential sector, promoting a high level of expertise in fixing the exact problems they claim expertise in. The Mr Brands are high impact and designed to quickly communicate messaging to homeowners who require urgent fixes, as well as...

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DMA

Damage Mitigation Advisory Branding and site build for DMA. DMA provide building damage mitigation services to the insurance industry. In a competitive niche sector the DMA brand needed to communicate succinctly with it’s target audience and establish touchpoint credlbility. Read more DMA work independently of contractors, providing expert advice tailored to clients’ needs immediately following a major loss event to reduce or prevent further damage to a building. As a business providing professional services the brand needed to accurately and quickly deliver its message. The...

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Thorburn Property

City Fringe Specialists Brand rejuvenation and site build for commercial leasing specialists Thorburn Property. Thorburn Property is a Melbourne based real estate agency specialising in the leasing of office property in the city fringe, with a particular focus on the St Kilda Rd market and surrounding suburbs. Read more Tangent were engaged to revamp the Thorburn brand and rebuild the online presence. Aspects of the original brand were retained for continuity and recognition, whilst the new brand informed a fresh and up to date interpretation critical to remaining relevant in the...

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Holy Bowly Superfood Bar

Eat Yourself Happy Identity & Branding, online presence for Hampton Street superfood destination Holy Bowly. Read more HolyBowly is a cafe which celebrates and showcases healthy food culture. The brand Tangent created embodied this organic, fresh approach, and was deployed across online presence, signage and collateral. A big part of this project was digesting (figuratively) the huge amount of information surrounding what constitutes ‘superfoods’ and ‘raw food’ and what the various interpretations of these are. The changing nature of Holy Bowly’s...

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Hannans

Custom Made Curtains & Blinds Hannans Window Furnishings is a long established and highly regarded manufacturer and installer of blinds and curtains in Melbourne’s southern suburbs, having operated continuously for over 80 yrs. Whilst the brand offer and quality of product was second to none, the web presence however was sadly out of date and a total revamp was required. Read more Beginning with a complete audit of the existing site and content, wireframe and content strategy were created for the new site. The design UX / UI was rolled through development on staging...

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Lumeta

uPVC Windows & Doors The team at Lumeta Windows and Doors had years of experience in the window and door manufacturing industry, but were launching an entirely new business focussing on modern uPVC manufacturing. The new expertise and business model required a brand that reflected a modern company and postioned the offer in a competitive market sector both online and in real world. Read more The new brand face launched Lumeta as a specialised manufacturer of thermally efficient uPVC windows and doors, using hi-end European components but made and glazed locally at Lumeta’s...

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