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Through the Looking Glass

Reinventing an existing business to pivot it around a whole new service offering is a challenge. It typically requires significant investment in new machinery and systems, as well as a steep re-learning phase. This was exactly the challenge facing Lumeta.

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High Performance Branding

Behind Closed Blinds

Hannans blinds is a Melbourne Bayside institution. Having been in business since the 1950s, there’s not many houses in the Bayside area that haven’t had their windows covered at some stage by Hannans Window Furnishings.

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High Performance Branding

High Performance Branding

A high end auto performance workshop needed a brand update and online eComm presence to reflect its status in the after market performance world and to keep up with increased customer demand.

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Love All Tennis Charity Event

Love All Tennis

Love All Tennis Charity Event at Bayside's Sandringham Club. Tangent love community, our local area is our hub and at the heart of who we are and what we do. As we all increasingly try to minimise our 'footprints' to reduce our impact on the environment, local culture and local community is more important than ever. It just makes better economic sense to live local, shop local and support local.

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9XX Independent Porsche Specialists

Flirting with Brand Icons

When it comes to brand icons they don't get much more iconic than Porsche. And when it comes to promoting a brand that is intimately tied to that icon, a fine line needs to be walked.

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Panduit - From the Windy City to Melbourne

From the Windy City to Melbourne

Chicago is famous for being the ‘windy city'. But apart from the wind, Chicago is also home to Panduit, a global company with over 5,000 employees around the world, but still with its state of the art office headquarters based in Chicago. Tangent are proud to welcome Panduit to our client portfolio to help support and grow the Panduit brand in Australia.

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Bring The Heat

Bring The Heat

A recent site rebuild for Australia's leading Hydronic Heating suppliers had an interesting follow up. The HydroHeat site rebuild was a substantial project with over 400 pgs of content including a critical data knowledge bank. The previous build was nearly 7 yrs old and whilst it had stood the test of time with maintenance and upkeep, it had reached end of life.

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Kosdown Thinking In Ink

Thinking In Ink

Kosdown are a third generation printing company that has adapted a broad digital and offset print offer. Despite the printing sector shrinking as a whole, this has kept them at the forefront of the market, and Kosdown are thriving. Being busy running the business however leaves the directors time poor, and they had been stalling on a much needed site rebuild for some time, and partnerships with other developers had not delivered.

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Politics is a Tough Game

Tangent created the campaign for Cr Rob Grinter's election to Bayside Council in 2016, successfully winning their candidate a seat.

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