Tag: Brand style guide

Sports Cone Trainer

Written by webmaster-tangent on July 8, 2025. Posted in Client Stories. No Comments on Sports Cone Trainer

Beat Your Best Brand mark and brand positioning for Sports Cone Trainer. Sports Cone trainer is an innovative electronic training aid for athletes across all levels and sports codes. By emitting pre programmed flashing lights and sounds the sports cone trainer enables athletes to complete complex training routines. Essentially Sports Cone is a state of the art electronic version of the tried and tested witches hat. Read more Tangent were tasked with the challenge of branding and positioning the product as it was in its beta development stage. It needed to make a dynamic and strong...

Buyers Choice

Written by webmaster-tangent on July 8, 2025. Posted in Client Stories. No Comments on Buyers Choice

Home Loan Advisory Service Tangent was engaged to deliver ongoing marketing support and collateral for Buyers Choice. Buyers Choice Home Loan Advisory Service has been established since 1996, providing service & advice to borrowers seeking home finance. Read more Tangent worked with Buyers Choice to create new marketing collateral to support independent brokers and communicate the offer t prospect borrowers, rolling out supporting collateral across various applications including printed brochures and flyers and promotional material. Deliverables: Style guide instructions...

Scorpion Tech

Written by webmaster-tangent on June 27, 2025. Posted in Client Stories. No Comments on Scorpion Tech

A new brand for a new business model Scorpion Tech Services is a brand that was created to help manufacturers access overseas supply chains. Read more Often brand creation involves the evolution of a business that morphs into a new model to adapt to market demand and deliver new services. Scorpion Tech is a brand such as this, created to help manufacturers access overses supply chains in the mining, earthmoving, quarrying and agriculture sectors. Tangent worked with the stakeholders to scope and define the brief, create the Scorpion Tech Services brandmark and then build the...

Lumeta

Written by webmaster-tangent on June 26, 2025. Posted in Client Stories. No Comments on Lumeta

uPVC Windows & Doors The team at Lumeta Windows and Doors had years of experience in the window and door manufacturing industry, but were launching an entirely new business focussing on modern uPVC manufacturing. The new expertise and business model required a brand that reflected a modern company and postioned the offer in a competitive market sector both online and in real world. Read more The new brand face launched Lumeta as a specialised manufacturer of thermally efficient uPVC windows and doors, using hi-end European components but made and glazed locally at Lumeta’s...