Tag: Brand creation
Residential Trade Service Brands
Mr Crack Fix and Mr Water Proofing are residential trade service brands. Tangent created both the brands and built the online presence for each.
Read more
Mr Crack Fix and Mr Water Proofing provide solutions to waterproofing and complex structural building crack issues. The brands are specifically targeted to the residential sector, promoting a high level of expertise in fixing the exact problems they claim expertise in. The Mr Brands are high impact and designed to quickly communicate messaging to homeowners who require urgent fixes, as well as...
DMA
Damage Mitigation Advisory
Branding and site build for DMA. DMA provide building damage mitigation services to the insurance industry. In a competitive niche sector the DMA brand needed to communicate succinctly with it’s target audience and establish touchpoint credlbility.
Read more
DMA work independently of contractors, providing expert advice tailored to clients’ needs immediately following a major loss event to reduce or prevent further damage to a building.
As a business providing professional services the brand needed to accurately and quickly deliver its message. The...
Thorburn Property
City Fringe Specialists
Brand rejuvenation and site build for commercial leasing specialists Thorburn Property. Thorburn Property is a Melbourne based real estate agency specialising in the leasing of office property in the city fringe, with a particular focus on the St Kilda Rd market and surrounding suburbs.
Read more
Tangent were engaged to revamp the Thorburn brand and rebuild the online presence. Aspects of the original brand were retained for continuity and recognition, whilst the new brand informed a fresh and up to date interpretation critical to remaining relevant in the...
Auric Mining
WA based Gold Explorer & Developer
A fresh, vibrant new brand and website. Auric Mining Limited is a Western Australia based gold explorer & developer.
Read more
Tangent were engaged to create the Auric brand and build the online presence. The result is a fresh, vibrant brand image which was rolled out into marketing collateral and quickly established the company as a credible presence in the commercial mining sector.
The website was a ground up build with WordPress open source CMS, designed for staged rollout as mining projects come on-line.
Deliverables:
Brand...
Eatscape
Hospitality Design Collective
Naming, Rebrand and Repositioning for High End Commercial Kitchen Designer. Eatscape provides high end commercial kitchen and hospitality design services. Tangent first created the brand as Chris Love Design over 15 years ago, and the business had grown significantly over the years, evolving and eventually requiring renaming and rebranding. Tangent were again contracted to continue the brand journey with the rebrand, renaming and creating the new brand, then seamlessly rolling out the implementation across all channels.
Read more
Tangent audited...
Scorpion Tech
A new brand for a new business model
Scorpion Tech Services is a brand that was created to help manufacturers access overseas supply chains.
Read more
Often brand creation involves the evolution of a business that morphs into a new model to adapt to market demand and deliver new services. Scorpion Tech is a brand such as this, created to help manufacturers access overses supply chains in the mining, earthmoving, quarrying and agriculture sectors. Tangent worked with the stakeholders to scope and define the brief, create the Scorpion Tech Services brandmark and then build the...